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We'll be chatting on @BBCHW shortly about potential changes to Sunday trading hours in tomorrow's budget - tune in http://t.co/SkvuJWqgp8 - about an hour ago
Twice as many shoppers go to websites on their smartphone rather than an app #purchasejourney. http://t.co/7w30H2pZ7s http://t.co/HZvTJLivDx - about 4 hours ago

Dispelling the myths

"Ease of Shop" doesn't have just one solution. It will differ by consumer, shopping occasion and of course category. Talk to your shoppers to find out what they really need, in that specific moment.

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